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Employee To Entrepreneur LIVE 2.0 – Luisa Zhou


Do you feel unfulfilled, stuck and wishing you were doing something more meaningful?

Something which gave you more freedom, more flexibility and more time to live life on your terms.


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Languages: English; Combined file size: 2.1 GB; Included files: (mp4, pdf)

Are you unhappy at your job?

Do you feel unfulfilled, stuck and wishing you were doing something more meaningful?

Something which gave you more freedom, more flexibility and more time to live life on your terms.

Do you wish you had the confidence and knowledge to create a life doing what fulfills you?

What if you didn’t have to spend the rest of your life in a 9-5, doing things you only mildly tolerate, working in an office that suffocates you, and dealing with people who seem to have forgotten that life takes place OUTSIDE of the cubicle?

Right now, I’m guessing that…

  • You know there has to be more to life…right? You’re smart, and you have good ideas, but you’re not sure if you have what it takes to really get things off the ground. And, if you do make it happen, how long will it realistically last?
  • You don’t want to look back and regret wasting years sitting behind a desk. You have friends, a family, people you want to spend time with and places to see. You want the freedom to actually live your life.
  • You want to travel more and enjoy life. You want to frolic on the beach in Greece, hang by the pool in Bali, and spend a weekend in New York City, but the reality is that those dreams cost money, and to make that money you need your job (you know, the one with limited vacation time). You’re stuck in a catch-22.
  • You want more out of your career. You’re smart, a high-achiever, but you can only go so far, so fast in the corporate world. You have big visions and want to make your mark.

Forget waiting.

Your time is NOW.

It’s not lazy. It’s not crazy. It’s not nonsense.

It’s your future. And it’s completely possible.

You can make the leap from desk to dream.

From trapped to free.


You don’t need to spend your days chained to your desk to pay the bills. You don’t need to waste 8 hours a day on tedious tasks. You don’t need to work for people who don’t appreciate you.

You only live once and you deserve to make a living (and a great one at that) doing what you love.

And that’s exactly why I created Employee to Entrepreneur, the only proven, step-by-step system to build your online service-based business and replace your corporate income in 6 months flat.

You CAN spend 100% of your life doing things you love.

You can have a career that you’re furiously passionate about, spend time with people you love, and explore all the places that you’ve wanted to see for years. All you have to do, is take the leap (strategically, of course).

Now hold up a second! I know what you’re thinking. Your brain (more like your fear-based inner voice) is probably screaming–

“That sounds impossible!”

“Are you crazy?”

“Hello, empty promises!”

“That won’t work for me!”

Allow me to prove you wrong…


Why is Employee to Entrepreneur so powerful?

It’s a unique comprehensive system that gives you the exact step-by-steps, scripts, and marketing strategies to replace your monthly income and build your online coaching/consulting business BEFORE you leave your 9-5.

It takes you from scratch to getting booked out with one-on-one clients to leveraging your time and income with group programs and courses.

That’s right, even if…

  • You only have a couple hours a week to devote to business building
  • You’re not sure what kind of business to start
  • You don’t think you have any marketable skills
  • You don’t have an MBA
  • You have tried other systems and failed (miserably)
  • You spent years getting to this income level and think it’s bonkers to possibly replace it in 6 months

For years, word on the street about starting your own business was that you had to:

  • Struggle for years marketing yourself before getting clients,
  • Spend your life blogging, guest posting, or hanging out on social media,
  • Go back to school, develop a certain skill-set, or get a certification first, or
  • Be someone who’s rich, special, or has damn good luck!

But guess what? That’s a load of B.S.!

The Employee to Entrepreneur system has helped hundreds of “ordinary” men and women make the transition from cubicle to CEO

Take these 3 regular ETE’ers for example:

  • They aren’t extroverts with natural-born sales skills (but they learned how to sell their services with ease)…
  • They didn’t have have Ivy League educations or lots of certifications…
  • In fact, when they signed up for Employee to Entrepreneur, they weren’t even sure what kind of business they wanted to start (even though they KNEW the kind of lifestyle they wanted to have).

“Sold out first group program.. over $20,000 in 2 months” ~ Tracy T.

“0 to $30K in just 3 months… more progress than all last year” ~ Sanae F.

That’s a total of over $80K, all created within 4 months” ~ Courtney G.

Hey there. I’m Luisa Zhou, a serial entrepreneur and 7-figure business owner.

After taking my online consulting business from zero to $106K in four months; creating a supportive and highly-engaged community of over 50,000 entrepreneurial men and women; and helping hundreds of students as they break free from their 9-5’s, it’s safe to say that I know a thing or two about building sustainable and profitable online businesses.

I’m passionate about entrepreneurship because I’ve seen how building an online business can completely transform someone’s life and since we only get one, I believe it’s crucial to make it count.

Making the jump from 9-5 to online business owner is an art and a science, which takes a mix of creativity and skill. In my years as an entrepreneur and business coach, there are 10 common mistakes I see being made all the time.

Luckily, knowledge is power and if you’re aware of the mistakes, you can avoid them! So, without further adieu, I give you (*drumroll*)…

10 Most Common Mistakes Made While Making the Leap from Employee to Entrepreneur

Mistake #1: Falling for the Online Business Fairytale

You’ve heard it all before…

  • Start coaching and make 6-figures overnight!
  • Get blogging and your ideal clients will quickly be knocking down your door!
  • Sell affiliate products and you’ll be millionaire in just a few years!
  • Become a self-published author and you’ll find fame and fortune in a flash!

The truth: These are baloney.

Yes you can make 6-figures as a coach, yes blogging is helpful, yes being an affiliate will help increase your profits, and yes being an author will get you some street-cred BUT, none of these steps will take you from broke to billionaire overnight.

Making money with your online business is absolutely possible but there’s no “silver bullet.” It takes work, strategy, and most importantly, guidance from someone who really knows what she’s doing and has a track record of proven results.

Mistake #2: Relying on traditional business advice

Online business is constantly changing – it’s nothing like it was 5 months ago, let alone 5 years ago. That’s why it’s imperative that the advice you’re getting is current and applicable to your specific situation.

Think about it; back in the day, online business was a novelty. To get going, all you needed was a website and some blog articles. These days, with more and more people building their own businesses (in fact, Intuit estimates that by 2020, over 40% of the workforce will be freelancers), standing out and getting the best clients takes a lot more strategy and sophistication.

The thing is, not every “business mentor” will tell you that (or even be able to!)

It’s up to you make sure the mentor you choose knows her stuff, that she’s overcome the obstacles that you’re currently facing, and that she knows how to help you in a way that’s efficient and effective.

Mistake #3: Taking advice from people who haven’t walked in your shoes

You’ve got a job and you’re looking to escape the 9-5 ASAP, right?

Well, here’s the thing: most big name marketers didn’t have a corporate job when they started. Plus, they built their businesses 10 years ago so the strategies they used are completely outdated.

They’ll advise you to go the slow and steady route; to build your business by working every night and weekend, making guest posting your priority, waste hours hanging on social media to build your traffic, and so on and so forth to finally sign a couple clients and make a sale… at some point in the far off future

That method might seem ok on paper but let’s be real – you don’t want to be working 20 hour days and you’re not into super slow results. You want strategies that work, now.

With the Employee to Entrepreneur System, you can say “Sianara, slow + steady” and “Hello, quick + easy”

Mistake #4: Not following a systematic blueprint and wasting years before you can escape your 9-5

Building a business and leaving your 9-5 doesn’t have to take years!

With the Employee to Entrepreneur process, you need just six months to make it happen.

How? I’ll tell you.

Step 1: Get Proof.

If you’re ready to roll, the best thing you can do is get out there and get proof of concept for your business – and build your own confidence! – by signing on your first paying clients. (I’ll show you how.)

Step 2: Scale.

Once you have a few paying clients, it’s time to start systematizing. I’ll show you how to create an automated marketing funnel that brings in clients like clockwork – without you having to spend all day in front of your computer marketing yourself.

Step 3: Leverage.

Now that you’re getting clients – and revenue – consistently, it’s time to start leveraging your time. Group programs are an excellent way to scale because you can have greater impact while working less. (Yup, I’ll teach you exactly how to do this too in Employee to Entrepreneur.)

Having systematic strategies that work are essential if you want to build a business that grows quickly so you can get out of your j-o-b asap. Having a comprehensive roadmap that takes you from your desk to your goal (perhaps on a laptop in Bali?) is the only way to make it happen.

Mistake #5: Putting all your marketing eggs (and money!) in one basket

The ETE philosophy is comprehensive. It doesn’t rely…

…solely on Facebook marketing,

…just on blogging, or

…simply on an email list

Why not? Well, the traditional approach that tells you to go all-in on just one platform is dead wrong.

Success comes when you put the marketing puzzle together using a carefully curated, proven, and comprehensive method.

(Real talk: You could invest in a bunch of different courses that each teach you just one of the marketing methods. It would cost roughly $2,000 per course and you’d probably need about 5. That’s a $10,000 investment. OR, you could invest in Employee to Entrepreneur which teaches you everything for a fraction of the cost of piecemealing programs together.)

In Employee to Entrepreneur, you’ll get unique guidance and support on how to:

  • Use Facebook, blogging, and email marketing to build your business
  • Create automated webinar funnels that grow your business 24/7
  • Have non-salesy sales calls that turn into sales
  • Use social media to get clients
  • Execute a flawless and profitable group program launch
  • Reframe your mindset for success

In short, Employee to Entrepreneur is going to teach you EVERYTHING you need to know to make connections, attract clients, AND make the sale. And honestly, that’s priceless.

Mistake #6: Relying on tips from blog posts / free webinars as your strategy

Free advice has its time and place; It’s great to get you acquainted with the digital landscape and for when you need a quick refresher, but it’s never comprehensive enough to get you all the way from A to Z.

Building a business is like building a house; you need a solid foundation and help from an expert all the way from the beginning to the end.

The truth is, comprehensive strategies just aren’t given away in free webinars. If you’re serious about going all the way with your business, you have to have have a plan from everything, from marketing to sales to mindset.

Cindy was SUPER hesitant about investing in her first paid course but her results have been astounding ?

Mistake #7: Taking advice from someone who didn’t work in corporate & is only on her first business

Here’s the thing about people who don’t have a lot of experience in various industries (including working in a corporate job)…

  • They can’t relate to where you’ve been…
  • They only know the tactics that worked for them. And…
  • If their methods don’t work for you, they won’t know how to help you troubleshoot.

After all your years in the corporate world, you speak the language of planning, strategy, and execution. That’s why when you think about working with someone who “went from homeless to 6-figures in a flash,” a red flag goes up! And rightfully so.

Trust your intuition here. You want to work with someone who has done what you want to do, knows how to leverage your strengths, and who has been doing it for years.

Mistake #8: Not following a systematic blueprint and wasting years before you can escape your 9-5

Making the jump from corporate to self-employed is not one of those situations you want to figure out as you go.

To make your transition as seamless and as risk-free as possible, you need a comprehensive strategy. You have to think about everything from business model to marketing to sales and figure out exactly how you’re going to replace (and increase!) your income.

Employee to Entrepreneur does just that. We cover every single step you need to take from deciding you want your own business, to leaving your 9-5, and beyond. We’ll go over:

  • Money-Making Mindset so you can confidently get paying clients, break through your income ceiling, and make those dollars flow
  • Your Badass Branding & Offerings so you have a memorable look and services (like killer group programs that make beaucoup bucks) that sell
  • Creating a Digital Presence that Dominates so you don’t waste time on strategies that don’t work
  • Designing a Phenomenal Funnel so your business makes money while you sleep (hello, passive income)!
  • Leveraging your time and income with a course or group program so you can increase your impact and income while working less
  • Executing an Extraordinary Exit Plan so you can ditch the 9-5 once and for all!

Mistake #9: Quitting [your job] at the wrong time

There’s a sweet spot for leaving your 9-5.

If you go too soon and don’t have your finances in order (aka a stack of cash saved), you’ll be feeling desperate in no time, praying for clients, and wondering how the heck you’re going to pay your bills.

Sounds terrible, right? The good news is, in Employee to Entrepreneur you’ll learn exactly how to set yourself up for success so you don’t experience an income dip. In fact, you’ll likely be in a better financial position than ever before.

Check out Britny’s story. This amazing lady left her desk and built her business so she could travel the world and do what she loves. (Last time I checked, she was #workingfromwherever from Barcelona!)

Mistake #10: Judging a book by it’s cover program by its size

It’s tempting to do. You scroll down and add up the value of every piece of the program – you think about the hours it’ll take you to get through it all, you wonder if it’s a “good deal.”

But, here’s the thing; just because a program is massive, doesn’t mean the content is useful or strategic.

Perhaps you’ve purchased huge (and pricey) programs with tons of videos but…after even after watching all of them, all of that information still didn’t actually teach you what to do.

Employee to Entrepreneur is different.

Not only is it completely comprehensive, but it also recognizes the fact that you have limited hours in a day. Each module includes short videos and a series of actionable Implementation Guides so you spend your limited on actually building your business and getting results instead of on taking a course and filling out worksheets.

You are smarter than these mistakes.

You are bigger than your fears.


Seriously — you are…

  • You don’t have to have a business yet (Heck, you don’t even need to have a clear idea)
  • You don’t need to know the ins and outs of building a business from the ground up (That’s what Employee to Entrepreneur is for!)
  • You don’t have to be completely confident that you can make this happen (It’s natural to have some doubts, but don’t let your fear control you)

Whether you’re:

Still in a day job and have to squeeze your business activities in at lunch or on the weekends,


You’ve been at this for a little while, tried a few other programs, and are struggling because nothing’s working

I’ve got your back.

These ETE’ers did it, and so can you!

$80,000 in 4 months…

When we started, I had no clients and no sales. Today, it’s the 4th of the month and I’ve already signed 2 new clients plus sold out my group program so over $40K for the month. Yes. That just happened.

That’s a total of over $80K in just a few months! That includes 2 sold out group programs, being completed booked with 1:1 clients, and a community of over 2,000 raving fans. All created within 4 months of working with Luisa.

Working with Luisa has literally been life-changing. I can’t recommend her enough.

Courtney G.

Look at all she did in just 6 weeks:

Before I started working with Luisa, I felt lost and disappointed in myself because my business wasn’t growing as quickly as I hoped it would.

Within 6 weeks of working with Luisa I:

  • Got my first paying client
  • Booked 50 sales calls from one post
  • Scored a podcast interview
  • Had my article featured on two blogs

Joining Luisa’s program was a no-brainer. Why? Because she’s the real deal! I couldn’t have asked for a better coach.

Brittany T.

Made double her investment in 2 months

I cannot say enough great things about Luisa! I literally can’t even. Barely a month in her group program & I landed my first 3 clients-from scratch.

Within 4 months after I first signed up, I also:

  • Made back double my investment within 2 months
  • Sold out TWO group programs
  • Doubled my private 1:1 rates from $1,500 to $3,000 (while selling more packages than ever!)
  • Repeatedly created $3K+ days on demand
  • Been a featured speaker at a national conference

With her gentle, classy, no BS, remarkably clear guidance I’ve been able to grow my Facebook group to hundreds, have regular clients without spending my life marketing, and am launching a Mastermind in just a few months!

Summer W.

$0 to $30k in 3 months…

I had left my job and only had 2 months’ savings when I started the program. I knew I had to make it work or else go back to a j.o.b.

With Luisa’s guidance, I went from $0 (doing it on my for the previous 12 months!) to $30K in just 3 months. I hit my first 5-figure WEEK in January so now I know what is possible, I feel unstoppable. I’m currently on my way to my first $40K MONTH!

Sanae F.

I GET IT. I’ve been where you are.

(Yup, I was sitting at a desk dreaming about being my own boss, too.)

Growing up, I was told that I needed to get a good education so I could land a great job. So I did. I hopped on the corporate ladder and started climbing. On the outside, things looked great. But, the truth was, I wanted more.

Even though I’d accomplished everything my parents had hoped for me — the managerial title, the six-figure salary, and the high-rise apartment, I wasn’t happy. I wanted to be making a difference, to be helping people, and to be in charge of my own career trajectory instead of on the path of incremental raises, minimal vacation days, and day to day monotony.

Personally, I couldn’t stop thinking, “is this all there is?” I’m all for hard work but if I only have 100ish years on this Earth, I want to spend time with the people I love. I want to explore the world and to go on adventures…

I want to feel like I’m not just alive, but truly living.

That’s why I knew I had to take my life (and career) into my own hands.

I wasn’t sure how I was going to do it but I was determined to figure it out.

I made mistakes. I felt isolated. And I spent so much time glued to the couch with my laptop. But, eventually, I did it.

When you look at my website, it’s easy to assume that success came easily for me, but, as we both know, looks can be deceiving. My entrepreneurial journey has been going on for a decade and it’s chock full of highs and lows (lots and lots of lows!)

Join me for a scroll down memory lane, won’t you?

Side hustle that didn’t take

2007: I started a high school tutoring company by accident (my mom’s friends asked and I figured, why not?). Business was good, but I dreaded spending the next 20 years of my life talking about what I’d spent the last 20 years obsessing over.

Dream job as Space Station engineer

2008: Realized my childhood dream of working as an engineer for the International Space Station. What wasn’t in my dream: red tape, office politics, and limited opportunities.

Brilliant idea but no buy-in

2012: Worked with a friend to build a brilliant idea for a mobile payment processor. We raised lots of capital, but kept getting hit with no’s for additional investments and partnerships. We lost our momentum after 2 years.

Profits, not passion

2014: Microsoft Excel tutoring business. Because… well, I saw someone else making a lot of money doing it. Forgot to take into account I’d hate it (I spent all day at my job using Excel and didn’t want to spend my free time on it too.)

Getting closer

2014: Career coaching business. I got clients and started to grow my business, but my heart wasn’t in it – I knew one day they’d want to do their own thing too. I had to let it go.


2015: Digital advertising consulting (what I did in my job at the time) business. Enjoyed my first taste of running a side business with ease, attracting paying clients who value my worth, and went on to make $106K in 4 months while still in my day job. BINGO!


2015: Created Employee to Entrepreneur to share everything I’d learned and done so that no one else would have to painfully figure out the pieces bit by bit — over a decade — the way I’d had to.

What a ride.

Over the years, there were plenty of times I was tempted to quit my corporate gig and go full time with my business, but I strategically waited it out because I wanted to make sure my business was stable and strong. (My definition of entrepreneurial freedom did not include being unable to pay the bills.)

One of the hardest parts of my entrepreneurial journey was a lack of support from my family.

They just didn’t “get” it. They wondered:

  • What was wrong with me?
  • Why I wasn’t happy with my “good” salary?
  • How the heck I’d ever be able to get my own business off the ground? (They assumed online business was a spammy scheme… can you relate?)

Then, in mid-2014, the perfect trifecta of my worst nightmares all occurred around the same time:

  • My father was rushed to the hospital for emergency heart surgery. The doctors said he shouldn’t have made it, so we got really lucky
  • My mother was diagnosed with cancer
  • My sister was hit in the eye in a freak snowball accident and was told she might completely lose her vision

It was the hardest time of my life. Not only was I in a long-distance relationship with my now-husband because of work, but the people I love most in this world were facing the biggest challenges of their lives… without m

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